Major leadership changes are underway at multinational automotive giant Stellantis as the company continues its search for a permanent CEO. The parent company of iconic American brands Chrysler, Jeep, Dodge, and Ram Trucks announced several key executive appointments on February 3, aimed at streamlining its corporate structure and enhancing decision-making efficiency.
In a significant move, Bob Broderdorf has been elevated from his position as North American head of Jeep to global brand leader. Speaking at the Detroit Auto Show, Broderdorf expressed enthusiasm about the support from interim leadership, particularly Chairman John Elkann and Americas region head Antonio Filosa, citing their trust in allowing leaders to implement new ideas. Broderdorf revealed plans for a substantial $3 billion investment in new products, emphasizing a return to the brand’s adventurous roots.
The executive reorganization extends beyond American operations, with former Volkswagen executive Alain Favey taking the helm at Peugeot, while Xavier Peugeot assumes leadership of the luxury DS brand. These appointments follow a turbulent period for Stellantis, which faced numerous challenges under former CEO Carlos Tavares, who departed in December 2024.
The company’s restructuring efforts include enhanced regional autonomy in product planning, development, and commercial activities. Software operations have been integrated into the product development and technology organization under Chief Engineering and Technology Officer Ned Curic. Additionally, Antonio Filosa, who leads Stellantis’ Americas region, will now oversee global quality initiatives.
Further organizational changes include the merger of corporate affairs and communications under Clara Ingen-Housz’s leadership, and the establishment of a new marketing office headed by Global Chief Marketing Officer Olivier Francois, consolidating advertising, events, and sponsorships.
Chairman John Elkann emphasized that these changes build upon initial restructuring efforts following Tavares’ exit, aiming to enhance local agility and execution efficiency. The company remains committed to expanding its vehicle lineup across combustion, hybrid, and electric platforms.
The search for a permanent CEO is progressing, with industry observers noting Antonio Filosa as a potential successor to Tavares. The selection process, managed by a Special Committee of the Board of Directors, is expected to conclude in the first half of 2025. Currently, Elkann leads a 10-member interim executive committee.
These changes come at a crucial time for Stellantis, which has been working to repair relationships with various stakeholders, including government entities in Italy and the United States, labor unions, and dealership networks. The company had previously faced significant challenges, including inventory issues, targeted layoffs affecting American factory workers, executive turnover, and product lineup concerns in the U.S. market.
Under interim leadership, Stellantis has particularly focused on addressing market demands for hybrid vehicles and improving
stakeholder relations. The company’s comprehensive restructuring efforts reflect its determination to overcome recent challenges and position itself for future growth in the competitive automotive industry.
The transition represents a significant shift from the previous leadership approach, with new executives expressing optimism about the company’s direction and commitment to product innovation. As Stellantis continues its transformation, these organizational changes suggest a renewed focus on regional autonomy, customer responsiveness, and strategic growth across its diverse brand portfolio.