Sustainable food-tech innovator sees rapid adoption of its oil filtration technology with February deliveries reaching 16.48 tonnes, marking significant progress in its U.S. market expansion strategy
Beyond Oil (CSE: BOIL) (OTCQB: BEOLF)* has announced the successful delivery of its February order to Latitude Ltd., totaling 16.48 tonnes of its innovative oil filtration product. This marks a more than 50% increase from January’s shipment of 10.8 tonnes, demonstrating the growing momentum in the company’s U.S. market penetration strategy. The significant rise in deliveries not only showcases the effectiveness of Beyond Oil’s marketing and distribution efforts but also reflects a burgeoning demand for sustainable solutions in the food service industry.
The latest delivery is part of Beyond Oil’s recently established Master Distribution Agreement with Latitude Ltd., which includes minimum purchase commitments of US$8.3 million for 2025 alone. The five-year agreement positions Beyond Oil to expand its presence across the United States through Latitude’s established distribution network, thereby amplifying the reach and accessibility of its innovative products. This strategic partnership not only supports the goals of both companies but also lays the groundwork for a long-term collaboration that can adapt to the evolving market demands.
“The successful delivery and payment of our February order highlights the accelerating adoption of our product within the U.S. food service industry,” said Jonathan Or, CEO of Beyond Oil. “Latitude’s strong distribution network and operational efficiency are key drivers of this growth.” The statement underscores the confidence that Beyond Oil has in its product and its potential to reshape cooking practices by promoting healthier frying methods.
The partnership leverages Latitude’s extensive sub-distributor network to reach various customer segments, from small and medium-sized businesses to high-profile restaurant groups. Such a broad distribution strategy is vital in ensuring that Beyond Oil’s innovative filtration technology reaches a diverse range of clients who are increasingly prioritizing sustainability and health in their food preparation practices. This strategic collaboration allows Beyond Oil to maintain cost-efficient operations while rapidly expanding its market presence, ensuring that they can meet the rising demand without compromising on quality or service.
Beyond Oil’s expansion efforts aren’t limited to the U.S. market. The company recently announced its entry into the Swedish market through a distribution agreement with Click Lab AB, further extending its global reach. This move into Sweden demonstrates the company’s commitment to bringing its sustainable frying solutions to new markets worldwide, thereby addressing the global need for healthier cooking alternatives. The expansion into international markets aligns with a growing trend among consumers and businesses that are increasingly conscious of their environmental impact.
The company’s patented technology, which has received regulatory clearances from both the FDA and Health Canada, addresses critical health concerns by significantly reducing harmful compounds in frying oil. This solution is particularly relevant for the food service industry, where the practice of reusing frying oil for hundreds of cycles is common across restaurants, hotels, and institutional facilities.
By offering a product that contributes to healthier cooking practices, Beyond Oil not only caters to the health-conscious segment of the market but also aligns with broader public health initiatives aimed at reducing the consumption of unhealthy fats. As the company continues to innovate and expand its operations, it stands poised to play a pivotal role in transforming the landscape of the food service industry for the better.
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